Legal

Privacy Policy

What we collect, why we collect it, and the choices you have over your information.

Last updated: 30 August 2026

1 · Who we are

Folka (“Folka”, “we”, “us”) operates the signal-tracking service at folka.io. This policy explains how we handle personal information when you visit the site, subscribe to updates, create an account, or use the Terminal, Ask Folka, and briefs.

For any privacy question, or to exercise a right described below, contact us at hello@folka.io.

2 · Information we collect

Information you give us

  • Email address — when you subscribe to updates or create an account.
  • Account details — sign-in credentials and any profile or product/industry details you enter to tune your Terminal (the Product Lens).
  • Your questions and briefs — the questions you ask Folka and the briefs you generate.
  • Payment details — if you buy a pass or subscription, our payment processor collects and handles your card details. We do not see or store your full card number.
  • Messages — anything you send us by email.

Information we collect automatically

  • Usage and device data — pages viewed, actions taken, approximate location, browser and device type, and similar technical information, collected to run and improve the service.
  • Cookies and similar technologies — see Cookies and analytics and our Cookie Policy.

3 · How we use it

  • To provide the service — sign you in, assemble your Terminal, answer your questions, and generate briefs.
  • To send the updates you subscribed to, and service messages about your account.
  • To take payment and manage subscriptions and access.
  • To secure, maintain, debug, and improve the service.
  • To comply with our legal obligations.

Where the law requires a legal basis, we rely on performing our contract with you, your consent (which you can withdraw), and our legitimate interests in running and improving Folka.

4 · Ask Folka and AI processing

Ask Folka answers your questions using Claude, a large language model provided by Anthropic. When you ask a question, the text of that question and the relevant signal evidence are sent to Anthropic to generate a response. Anthropic processes this data on our behalf under its commercial terms and does not use it to train its models.

Please do not enter passwords, financial account numbers, government IDs, or other sensitive personal information into Ask Folka.

5 · Who we share it with

We do not sell your personal information. We share it only with service providers who help us run Folka, under contracts that limit them to that purpose:

  • Hosting and infrastructure — Vercel, which serves the site.
  • AI processing — Anthropic, as described above.
  • Payments — our third-party payment processor.
  • Analytics and email delivery — providers that help us understand usage and send the updates you asked for.

We may also disclose information if required by law, or to protect the rights, safety, and security of Folka, our users, or others. If Folka is involved in a merger or acquisition, information may transfer as part of that transaction.

Some of these providers are located outside your country. Where personal information is transferred internationally, we rely on appropriate safeguards such as standard contractual clauses.

6 · Cookies and analytics

We use essential cookies to keep you signed in and to run the site, and — with your consent where required — analytics cookies to understand how the site is used. You can control non-essential cookies through the consent choice we present and through your browser settings. See our Cookie Policy for detail.

7 · How long we keep it

We keep personal information for as long as your account is active or as needed to provide the service, then for as long as necessary to meet legal, accounting, or reporting requirements. When we no longer need it, we delete or anonymise it.

8 · Your rights

Depending on where you live, you may have the right to access, correct, delete, or receive a copy of your personal information, to object to or restrict certain processing, and to withdraw consent. To exercise any of these, email hello@folka.io. You can unsubscribe from updates at any time using the link in each message. You also have the right to complain to your local data-protection authority.

9 · Security

We use technical and organisational measures to protect personal information, including encryption in transit and access controls. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

10 · Children

Folka is not directed to children under 16, and we do not knowingly collect their personal information. If you believe a child has given us personal information, contact us and we will delete it.

11 · Changes to this policy

We may update this policy from time to time. When we do, we will change the “Last updated” date above and, for material changes, give you notice through the site or by email.

12 · Contact us

Questions about this policy or your information? Email hello@folka.io.